[On-screen text: The Desjardins difference #10]
[On-screen image: Black and white photo mosaic of stakeholders]
[Background music: guitar]

On-screen text: In 2018, Desjardins invested more than $1 million in 8 projects across the Eastern Townships. This one is Magog Technopole.]

[On-screen image: Stairs]

André Métras: Magog Technopole actually refers to a technology or innovation hub.
[On-screen text: André Métras, General Manager of Magog Technopole]

Pierre Campeau: It's primarily a group of entrepreneurs, like us.
[On-screen text: Pierre Campeau, President of Opti Rythmix]

David Lacerte: It's diversified but centres on information technology.
[On-screen text: David Lacerte, President of Tauron Soft]

André Métras: High-tech security.
[Overlay image of a padlock and a 360° camera]

André Métras: Videogames.
[Overlay image of a joystick and a Pac-Man game]
[Audio: video game sounds]

André Métras: 2-D and 3-D animation.
[Overlay image of 2 rolling dice with a third added on]

André Métras: Healthcare.
[Overlay image of a heart and an electrocardiogram]
[Audio: beep, beep]

André Métras: Industry 4.0.
[Overlay image of a robotic arm]
[Audio: machinery]

André Métras: Artificial Intelligence, no doubt about it.
[Overlay image of brains and computer chips]
[Audio: technology]

David Lacerte: We work side by side and build relationships.

Pierre Campeau: An impressive network of contacts.

André Métras: The Desjardins business incubator allows us to assist 20 start-ups everyday.

Pierre Campeau: Our amazing offices are located on the shores of Lake Memphremagog.
[Overlay image of an open window overlooking the lake]
[Audio: birds chirping]

David Lacerte: A 5-minute drive from the mountain, next to the beach. That's what you get at Magog Technopole.
[Image of the lake and an office building. Overlay image of Memphre, the long-necked monster]
[Audio: the sounds of a whale]

André Métras: We want them to grow. We want them to succeed.

Pierre Campeau: We felt welcomed, appreciated. After all, a start-up is really all about love.
[Overlay image of a red heart]
[Audio: bubble]

David Lacerte: And it attracts business.

André Métras: Desjardins said yes to our journey and gave us the means to follow our ambitions.
Pierre Campeau: Our vision is global, but we wanted to set up shop right here at home.
[Overlay image of planet Earth, with a little red flag pinned on Quebec]
[Audio: ground-thumping sound]

André Métras: A smaller, friendlier Silicon Valley.

Pierre Campeau: Conducive to innovation and creativity.

[On-screen text: Invest in innovation]
[On-screen text: That's the Desjardins difference!]
[Background music: guitar]

[On-screen image: Desjardins logo] [Audio: Desjardins jingle]